In 2012, Outside The Boards™ founders witnessed their first polo match and were stunned by the sport's beauty and brutality. Few sports, if any, have these combined qualities. The sport's grace, intensity and "war like" imagery creates a shock and awe viewing experience like non other. Combine this with sport's party-like atmosphere and lifestyle and you have a recipe for success.
Today, the sport has yet to experience its full potential. The industry is fragmented, riddled with politics and in-experience. Outside The Boards™ was designed to change all that and bring clarity to the sport by introducing best practices, insights, trends, and consulting services to industry stakeholders and interested brands so that they can reach their marketing potential and better navigate the sport.
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Outside The Boards™ surveys, monitors and interviews the polo industry to uncover valuable insights, opinions and ideas to inform and educate stakeholders.
We also review current marketing trends and applies them to how they can influence the polo industry.
Outside The Boards™ works side-by-side to understand the problems and issues affecting a client’s marketing and business.
This knowledge is applied with experience to engineer insights, solutions and direction to optimize a client’s sponsorship program or help brands navigate the polo space.
Outside The Boards™ has decades of experience in crafting engaging omni-channel marketing campaigns and platforms to help boost visibility, sales and consideration.
We put your polo business, on the map and help you design and execute a brand campaign relevant to today’s interests and trends.